About
I write content and build SEO systems for complex SaaS products. I work with SaaS companies that build real products: technical, workflow-heavy, used by people who expect accuracy.
My focus is making your product understood, trusted, and chosen.
What I Do
I specialize in SaaS SEO, technical content, programmatic SEO, GEO (AI search optimization), and LinkedIn ghostwriting for founders.
My approach: Understand your product better than any other writer or agency, then communicate it clearly.
Why I Focus on SaaS
SaaS is different. Users search differently. They evaluate differently. They convert differently.
Most content teams don't understand the product deeply enough to write about it. Most SEO agencies treat SaaS like local SEO. Most LinkedIn ghostwriters don't understand B2B buying behavior.
"I do this work because I enjoy learning complex tools, diving into workflows, and turning complexity into clarity."
How I Work
1. I study your product
Your UI, docs, use cases, demo videos, competitor landscape.
2. I study your users
How they think, evaluate tools, compare solutions, and define value.
3. I build the system
SEO, content, positioning, LinkedIn, programmatic architecture, or GEO.
4. I handle execution
Writing, planning, publishing, optimization, refinement.
This isn't "content production." It's strategic communication aligned with revenue.
Who I Work Best With
- SaaS with technical workflows
- Founder-led teams
- Companies preparing for growth
- Products that require clear explanation
- Teams that value accuracy over volume
Not a fit
- Companies wanting cheap content
- Anyone focused on hacks or shortcuts
- Agencies wanting bulk content production
If You Want to Work Together
Let's have a short call. If I believe I can make a real impact, I'll tell you. If not, I'll be honest about that too.
Book a Strategy Call